Snapchat is one of the most popular apps among teens. Roughly 55% of kids ages 13 to 17 use Snapchat, and about half say they use the platform daily. While Snapchat offers fun features like face filters and easy ways to connect with friends, there are also hidden risks every parent should know about. Here are 10 bad things about Snapchat and how to navigate them for your child’s safety.
Snapchat’s disappearing messages are designed to vanish after they’ve been viewed or expired (after 24 hours). The problem is that vanishing messages can hide all sorts of concerning content, ranging from explicit messages to online harassment. And because they disappear off your child’s device, they’re difficult to track down and use as evidence of wrongdoing.
Disappearing messages can also encourage your child (and their friends) to engage in risky behavior, like sending inappropriate pictures. But just because something seems private doesn’t mean it is. Screenshots or third-party apps can still save Snaps without the sender’s knowledge or permission.
The Snapchat Snap Map (say that three times fast) allows people to see a user’s real-time location. This feature is disabled for teen accounts by default, but if it’s enabled, friends can use it to track your teen’s whereabouts.
Location sharing might be helpful if you’re a parent trying to track down your teen to pick them up after an event, but it’s concerning if your teen accepts friend requests from people they don’t actually know in real life. Even among people they do know, location sharing can expose kids to stalking risks and unintended privacy breaches.
For example, if your teen wants to hang out with a certain friend but not the other, the Snap Map might expose their location — and lead to some difficult conversations among their friend group.
Similar to TikTok and Instagram, Snapchat also has a curated collection of short video content from various publishers, creators, and news sources called “Discover.” Users can also view “Stories” on different topics. These features are personalized based on your interests viewing habits, but these features can also expose kids to adult content, including sexual or violent material.
On Reddit, parents have complained about the explicit material shown on Snapchat’s Discover feed. “I just don’t think a company should be running hog wild with sexual imagery and highly politicized or controversial articles/voices when they have minors that are on the app,” one user wrote.
While parents can report and block certain types of content from appearing, there isn’t a way to reliably set content filters around Snapchat’s Discover or Stories features.
Anonymity can encourage people to behave in ways they normally wouldn’t in real life — including harassing others through group chats and disappearing messages on Snapchat. The platform’s anonymous nature can expose your child to cyberbullying on social media, especially if they accept friend requests from people they don’t know.
Snapchat’s most recent transparency report underscores the scale of the problem. In 2024, the platform reported 6.5 million instances of harassment and bullying. Of those, just 36.5% were enforced by Snap, which means that a majority of reports went unaddressed.
Snap streaks are one of the ways Snapchat gamifies the user experience. A Snapstreak refers to the number of consecutive days two users send each other Snaps (pictures or videos). The streak expires if both users fail to send a Snap within a 24-hour window.
They might sound fun, but Snapstreaks can also lead to obsessive behavior and increased screen time, especially if your teen has streaks running with more than one friend. Maintaining a streak gives you social credibility, and a teen’s personality may even be influenced by the number of streaks they have going.
As if teens need more peer pressure in their lives, right?
The fear of missing out (FOMO) refers to a feeling of anxiety about being excluded from other friend groups or missing out on something more fun happening elsewhere. Remember, social media is a highlight reel — if your teen is constantly seeing their friends posting about going to exciting places, hanging out with people, and buying certain items, they might feel like their own life is boring or less-than in comparison.
FOMO isn’t unique to Snapchat, but the platform’s culture rewards people who are chronically online. That visibility can give your teen more insight into what their peers are doing around the clock, which may negatively impact their own sense of self-worth — especially if that’s all they consume online.
Users can easily receive friend requests or messages from unknown people, increasing the risk of dangers like grooming, harassment, and access to drugs.
In the past year, Snapchat has made efforts to improve teen safety by preventing teens from interacting with strangers. New teen safeguards have made it more difficult for strangers to find teens by not allowing them to show up in search results unless they have several mutual friends or are existing phone contacts.
However, those changes aren’t foolproof — it’s still possible for people to connect with strangers on Snapchat, especially if your child fibbed about their age when they signed up for their account.
In 2022, the Drug Enforcement Agency named Snapchat as one of the platforms which drug dealers are using to peddle illicit substances, which can be laced with deadly amounts of fentanyl. Across the country, the families of victims are suing Snapchat and campaigning for stricter regulations.
Snapchat has historically been used for illegal activities, and the platform is struggling to keep up with the scale of the problem. In 2024, the platform reported approximately 452,000 instances of drug content and accounts, but Snap enforced just 4.1% of the total reports.
Snapchat’s gamified features, like Snap Scores and Snapstreaks, are designed to maximize engagement on the platform. This isn’t unique for social platforms, but it’s especially problematic when the majority of users on Snapchat are between the ages of 15 to 25 — an age group that is developmentally prone to impulsive behaviors.
Without appropriate boundaries and screen time limits, it’s relatively easy for young people to excessively use Snapchat. And that’s already a trend — according to Pew Research Center, 13% of teens use Snapchat almost constantly, compared to 12% on Instagram and 16% on TikTok.
Snapchat recently improved its parental control settings, dubbed Family Center. Now, parents can see their child’s friend list and who they’ve contacted most recently, and they can more easily report suspicious behavior. However, Snapchat comes up short in a few key aspects: parents aren’t able to view what their teens are messaging, and there are no content filters to prevent kids from accessing inappropriate material.
Not every parent and child will need to have message monitoring. But parents should have the option to do so if they need it. BrightCanary is a child safety app that fills in the gaps Snapchat parental controls leave behind. With BrightCanary, parents can monitor most messages and images their child sends and receives. The feature is currently in beta testing mode right now, but you can start using it in the app today.
Some of the concerns with Snapchat, like location sharing and stranger danger, are also risks with other social media apps. But Snapchat’s vanishing message feature is particularly concerning, as well as its comparative lack of parental controls and content filters. So, is Snapchat safe for kids? It depends on how it’s used and how closely you’re able to supervise.
We recommend having a conversation with your child about the risks that are inherent with Snapchat. There’s nothing wrong with having them hold off on getting Snapchat. If you do decide to let them Snap, walk through their privacy settings together, set up Snapchat Family Center, and reiterate your expectations — for example, they’re only allowed to talk to a limited number of contacts, and they have to consent to periodic phone checks during the week.
If you set device rules, we recommend putting them down in writing with a digital device contract.
Snapchat is a popular app among teens, but it’s not really designed with the best interest of minors in mind. It’s important for parents to stay involved if they allow their kids to use Snapchat. Monitor their activity, set boundaries, and use parental control tools like BrightCanary to stay informed.
Snapchat has risks, including privacy concerns and exposure to harmful content. Parents should actively monitor their child’s activity if they allow Snapchat.
Set up Snapchat Family Center, use the strictest privacy settings, turn off Snap Map, and encourage your child to only accept friend requests from people they know in real life. If anyone makes them feel uncomfortable online, talk to them about how to handle it.
Instagram is a popular alternative with similar Snapchat features and stronger parental controls. Other messaging app alternatives include Messenger Kids and iMessage with BrightCanary monitoring.
